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The ‘R’ Word

Let’s face it: words matter. It’s a point that I emphasize whenever I coach clients on sound bites to use during media interviews or help them prepare a presentation. There’s often a better word to describe the exact same thing. Here are some examples from one of my...

Why I Quit Social Media

Yes, you read that right. I quit Twitter in 2012, and deactivated my Facebook account in 2013. I was a registered user on Instagram for about five minutes. When I tell people that I own a PR firm and no longer have personal or professional profiles on any social media...